Tag: culture

Driving customer focus and efficiency

Balancing customer focus and efficiency is absolutely essential for any company that desires to maximize its ability to attract, serve and retain customers through the various economic cycles. Covid-19 has taught us that companies that were ‘deficient’ on one or both of these two aspects are prone to suffering severe pain during the pandemic. As […]

Customer and process – Balancing the organisation

When running a business division or even an entire company, there is constant friction between being customer focused and being process focused. It’s a constructive friction that often swings like a pendulum strongly in one direction or another, due to changes in customer expectations and end-market conditions. Yet industrial gas companies must balance both to […]



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