Thanks to Jeff White (President of EMD Electronics, a business of Merck KGaA) for his contributions. The content for this blog was published in the September 2021 US Print edition of GasWorld. All companies have been faced with the challenge of maintaining robust and consistent customer relations in the midst the pandemic. In Salesforce’s annual […]
Driving customer focus and efficiency
Thanks to Chris Ebeling (Executive Vice-President of Sales & Marketing, US Bulk, Messer Americas) his contribution. The content for this blog was published in the October 2020 US Print edition of GasWorld. Balancing customer focus and efficiency is absolutely essential for any company that desires to maximize its ability to attract, serve and retain customers […]
The importance of a digital strategy
Thanks to Eric Wise (CEO, Wise Telemetry) for his contribution. The content for this blog was published in the February 2020 US Print edition of GasWorld. The concept or maybe the value of a digital strategy started becoming more evident over the last 10+ years as some digital capabilities (social media, mobile, e-commerce, IIOT) have […]